C L A S S || T E N

Discussion of wordmark sketches. Selection of two to refine first and then and digitize. 


  1. In a short paragraph, for each wordmark, outline the key aspects in abstract terms relating to personality (3 words), purpose and features. 
  2. Collect 3 typefaces that embody the personality of your two words (6 total)
  3. For next class bring two wordmarks or 1 wordmark in two approaches refined to high quality sketches or digitized (depending on the feedback you got today)

We don't need new fonts
Don't design webfonts